Blog : Announcement

Finish Strong!

The end of the year is crazy with personal commitments and celebrations! Many of us business owners get caught up in the busyness and become lax in their marketing. However, the end of the year is a great time to finish strong and prepare for a more profitable first quarter in the next year. Here are some suggestions for marketing at the end of the year:

1) Review what worked and didn’t work during the last quarter in the previous year. Did sales increase or decrease? Where did the slow down occur? For example, were you generating the same number of leads, but converting fewer to sales?

2) Beef up what did work and tighten up or get rid of what didn’t work. You’ll spend less time and money during the busy holiday season by focusing on marketing tactics that work and fixing, or eliminating, those that don’t work. For example, maybe your website traffic drops during the holidays, but response to your email marketing picks up. In that case, focus on your list and look for ways to boost traffic.

3) Tie in your marketing with holiday themes. Even if your product or service isn’t something people might give as a gift, you can use the end of the year to maintain or increase sales. You can make sales during the holidays by providing people services or products that will save them time and money, or offer convenience, all things people need during the holidays.

4) Do something special for your current clients or customers. Offer discounts or special offers to loyal customers, clients or email list subscribers. Being extra kind to your clients and customers not only generates sales, it’s also a great way to get referrals.

5) Use a variety of methods to reach and engage your market. Your market is busy and won’t be seeking you out. Instead, you need to reach out to stay engaged with your market, reminding it you’re ready to help.

6) Get social. The end of the year is filled with events and functions. Attend local networking events, volunteer activities, and other in-person gatherings.  Get out there!

Marisa King

Principal, Buzz Brand Group & 20 Year Entrepreneur

BUZZ BRAND GROUP NAMED AS PRODUCTION CO. OF RECORD FOR THE RETURN OF THE NEW YORK LATINO FILM FESTIVAL PRESENTED BY HBO

Buzz Brand Group4

FOR IMMEDIATE RELEASE

CONTACT: BUZZ BRAND GROUP

Raine Diaz, rdiaz@buzzbrandmktg.com

  

BUZZ BRAND GROUP NAMED AS PRODUCTION CO. OF RECORD FOR THE RETURN OF THE NEW YORK LATINO FILM FESTIVAL PRESENTED BY HBO

 

New York, NY – August 1, 2017, – Buzz Brand Group (BUZZ) has been selected as the official production company for The New York Latino Film Festival (NYLFF), presented by HBO, as it makes its much-anticipated return to the Big Apple October 11-15, 2017. With a revamped team and an elevated look, Buzz looks to bring its highly sought-after production skills and award-winning results to this 14th edition of the iconic film festival.

 

Calixto Chinchilla, Founder of NYLFF states,

“I’m excited to partner back with the amazing team at the Buzz Brand Group. This will be the first-time full production is handled by an outside firm. When the decision came to centralize the production to one unit and after exploring other event firms, we knew they were the one. Glad to collaborate with a team that not cares about the work we do but is also minority owned.”

 

“Having worked with the festival for six seasons in the past, Buzz is honored to be asked to return. Not only is the festival a labor of love on a personal note but also it is an amazing cultural phenomenon that is truly needed in the marketplace.  We look forward to producing an amazing event with Calixto and the NYLFF team”,

says Marisa King, Managing Partner at Buzz and Co-Producer of this year’s NYLFF.

“At Buzz, we’re grateful to be part of the journey, getting to support this wonderful platform for sharing valuable stories.  I’m incredibly proud of Calixto and what he has created with NYLFF.  I feel privileged to be part of the team for the 14th edition”,

adds Nicole Stoll, EVP & Managing Partner, Buzz Atlanta.

 

About BUZZ

Buzz Brand Group (BUZZ) is a firm specializing in building and maintaining brand equity. Whether it is developing a brand from scratch, strategy and operations, experiences or creating the buzz on a person, place or thing, Buzz pools its resources and leverages its relationships to tackle the task at hand. From discovery to implementation and everything in between, Buzz Brand Group has got you covered.

 

About NYLFF

The New York Latino Film Festival (NYLFF) is the premier Urban Latino film event in the country. Since its founding in 1999, the NYLFF produces culturally relevant and entertaining experiences that build audiences for Latino cinema, support the film community with professional development and foster relationships for Latino talent. Programming includes the flagship film festival in New York City, competition programs and community programs. For more information on NYLFF, please visit www.NYLatinoFilmFestival.com.

 

Submission forms and complete information regarding eligibility for the 2017 NYLFF are available on the site and will be accepted through August 4th.

 

For sponsorship and brand partnership opportunities, please email: Sponsorship@NYLatinoFilmFestival.com