Connecting Dots
Developing Brands
Creating the Buzz
We specialize in
Building Brand Equity
CONNECTING DOTS
DEVELOPING BRANDS
CREATING THE BUZZ
YOU are your BRAND and at Buzz, we believe that every brand, new or developed, deserves to maximize their full potential. Our goal is to foster a buzz worthy growth of success for our clients by enhancing and developing their brand through personalized services.
Our firm combines the intimate client attention for which boutique shops are known with the results clients typically expect from much larger agencies. Buzz offers its clients the expertise and services of a steadily growing number of passionate professionals and the opportunities presented by a complementary network of clients, strategic partners, industry professionals and media contacts.
OUR SERVICES
Brand Innovation
Do you feel like you have hit a ceiling in your professional or personal life and you can’t zero-in on a clear reason why? Similarly, for companies, are you not getting the market penetration you are looking for with one of your brands or your company’s brand overall? Most importantly, do you feel like there is untapped potential but you do not know how to harness and leverage it? If you answered yes to any or all of those questions, you are in need of a brand audit.
Marketing & PR
Buzz specializes in helping clients maximize their potential by allowing them to focus on their strengths and priorities while outsourcing their marketing.
We develop cost effective marketing programs that include traditional, non-traditional, and grass roots initiatives with a tactical approach customized to meet the objectives of our clients.
Brand Development
Your brand starts with an innovative and remarkable product or service built on a standard of quality that solves your customer’s problems. A brand can lend status, enhance an experience or make the price feel right. Your idea’s branding must connect with your customers on a personal level. You must know who they are, what makes them tick and how to best deliver your idea to them. It takes thought, research, analysis and investigation to answer the 4 questions every brand must answer: Who are you? Who needs to know? How will they find you? Why should they care?
Brand Management
BUZZ provides unprecedented MANAGEMENT of your identity, assisting with the growth of your brand into a recognizable name. We serve as your liaison, managing your BRAND and the vertically integrated properties associated with strategic counsel on brand marketing, contract negotiations, image, commercial branding as well as procurement of endorsement deals.
Our Work
All
Brand Development
Brand Innovation
Brand Management
Cause Marketing
Experiential Marketing
Marketing
PR
Sports
Kevin Powell
Brand Innovation / Brand Management / Cause Marketing / Experiential Marketing / Marketing / PR View Project
Marilyn D. Johnson
Brand Development / Brand Innovation / Brand Management / Marketing / PR View Project
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“…The combination of strong experience within so many different sectors plus the unique approach that only Buzz has, resulted in unbelievable coaching sessions — truly unforgettable. They have the ability to, using the right words, ask the right questions and “provoke” you in the best possible way, unleashing your full potential and definitely helping you raise the bar. I have recommended Buzz to several people and still use this partnership and knowledge as much as I can. There is no doubt that Buzz has the best coaches I have had so far. Thanks for everything!”Jose Aidar Neto – Diageo, fmr. General Manager for Italy & Switzerland
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“Buzz Brand Group has been extremely helpful in grow my brand and allowing me to reach the next level. They are a professional and very fun group, a pleasure to work with.”Sarah Bernstein – Public Speaker
WE'VE GOT YOU
Meet the Team
Marisa King
Managing Partner and CEOQuintessential New York City girl, Serial Entrepreneur and Philanthropist. The combination of my personal and professional experiences has brought me to a place where everything I touch much serve a larger purpose therefore my goal is to help educate and empower our youth as well as to help people’s dreams become a reality through development and marketing support.
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Raine Diaz
Partner and COOBronx born and bred, Raine Diaz is simply fierce – her tenacity and strength definitely make you do a double take. With over four years in hospitality management and eight years of experience in facilities management, Raine, comes to Buzz Brand Group with the proven ability to lead.
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Amy Carter
VP, Client RelationsA native of Naples, Florida, Amy Carter has spent her entire career exceeding the expectations of her clients and customers. Amy brings a wealth of knowledge to the Buzz team and will be focusing on client communication, retention and new business.
Denrick Romain
SVP, Sports Marketing & PRAs Senior Vice-President of Sports Marketing at Buzz Brand Group, Denrick Romain brings his years of experience within the entertainment and public relations industries and an extensive rolodex to the Buzz Brand, enabling him to unlock our sports clients’ potential and increase their opportunities.
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The Buzz team offers clients expertise and services of a steadily growing number of passionate professionals and the opportunities presented by a complementary network of clients, strategic partners, industry professionals and media contacts.
Our Partners
Latest from Our Blog
The Buzz
Brand / Marketing
Creating and Growing your Personal Brand
Personal branding is the process of developing a “mark” that is created around your name or your career. You use this “mark” to express and communicate your skills, personality, and values. We all can be a brand and cultivate our power to stand out and be unique. This uniqueness draws people to our product, our…
Announcement / Causes
Ticket to Dream Back to School Drive
Did you know? The average youth in foster care experiences 3 home changes and loses up to 6 months of academic progress with each move. Helping ensure foster youth have what they need to succeed in school allows them to enter the classroom with confidence knowing they won’t need to borrow items or negatively…
Causes / Happenings
Kevin Powell’s 17th Annual Holiday Party & Clothing Drive
A FREE WAY to help HOMELESS YOUTH…. HAPPY HOLIDAYS! We REALLY need YOUR WINTER CLOTHES you no longer wear or use. It would be for HOMELESS YOUNG PEOPLE in the New York City metro area. So we are inviting YOU AND YOUR GUESTS to Kevin Powell‘s 17th annual holiday party and clothing drive THIS FRIDAY EVENING,…
Announcement / Marketing
Finish Strong!
The end of the year is crazy with personal commitments and celebrations! Many of us business owners get caught up in the busyness and become lax in their marketing. However, the end of the year is a great time to finish strong and prepare for a more profitable first quarter in the next year. Here…
Announcement / Happenings
BUZZ BRAND GROUP NAMED AS PRODUCTION CO. OF RECORD FOR THE RETURN OF THE NEW YORK LATINO FILM FESTIVAL PRESENTED BY HBO
FOR IMMEDIATE RELEASE CONTACT: BUZZ BRAND GROUP Raine Diaz, rdiaz@buzzbrandmktg.com BUZZ BRAND GROUP NAMED AS PRODUCTION CO. OF RECORD FOR THE RETURN OF THE NEW YORK LATINO FILM FESTIVAL PRESENTED BY HBO New York, NY – August 1, 2017, – Buzz Brand Group (BUZZ) has been selected as the official production company for…
Brand / Marketing
What kind of Brand are you?…
We often talk about “brand” as if it is one thing. It’s not of course – in fact, the meaning and the use of the term differs, quite markedly, depending on the context. By my reckoning, brand is categorized in at least 21 different ways. (So much for the single minded proposition!). In no particular…
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Buzz Brand Group
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p. (404) 424-9611 |